“If you don’t have something nice to say, don’t say anything at all.” It’s a phrase we’ve heard reiterated throughout our lifetimes, but sometimes, this mantra goes out the window-especially when computer screens are involved. That’s why Amazon Fashion Europe has asked eight online style influencers to share their stories with cyberbullying-and to inspire others to #SaySomethingNice.
“You basically can’t dress yourself.” “You look like you could fit three of you in that coat.” “You should be ashamed to wear underwear at your size.” These are just three of the many examples Amazon Fashion’s influencers shared when asked about their experiences with body shaming. Because these women post images showcasing their unique senses of style, they’re often targets for insults regarding their appearances-whether it be a criticism of their outfit or comment on their body type.
“I’m ready to go, just at the door,” blogger Hana Tajima shared. “And I’ll preempt those judgments and go and change into something that makes me feel more invisible-making me feel like I’ll fit in.” And while several of the influencers admitted to being guilty of making snap judgments as well, they want to encourage everyone to take a step back and think twice before dropping an insult. Because hurtful comments help no one-ultimately serving no purpose.
“Sadly, criticizing and ridiculing people for what they wear, known as ‘outfit shaming,’ is becoming more common with 55 percent of women feeling they have been judged on social media about their fashion choices,” Siobhan Mallen, Amazon Fashion Europe’s content director, told the Huffington Post. “Our #SaySomethingNice campaign aims to inspire all of us to challenge this behavior and to proactively champion everyone’s right to wear whatever makes them happy without fear of ridicule or negativity.”
Sounds like a good plan to us! There’s no reason anyone should feel ashamed of their body or sense of style. Let’s all make a concerted effort to #SaySomethingNice today-and every day.
Watch the campaign video below.
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